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Courtney Mason
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Courtney is the General Manager & Vice President of The Spruce Crafts, The Spruce, and MyDomaine and has 15 years experience in the field.
Highlights
- 15 years experience in growth strategy, direct-to-consumer products, and general management
- Previously led direct-to-consumer revenue initiatives for Meredith Corporation as VP, Paid Products
- Extensive experience in subscriptions, new product development, and business development / partnerships
Experience
Prior to joining Dotdash Meredith in December 2021, Courtney was the Vice President of Paid Products at Meredith Corporation, where she led a team of 50 and managed direct-to-consumer products, partnerships, and platforms. She previously led new product development at Time Inc., and began her career in management consulting at Bain & Company, where she worked on growth strategy and new product development projects for consumer products (CPG) and retail clients.
As General Manager and Vice President, Courtney oversees all content initiatives and business strategies for The Spruce Crafts, The Spruce, and MyDomaine. She has 15 years of experience in growth strategy, direct-to-consumer marketing, and business development & partnerships, and she's on a lifelong quest to find the *perfect* couch blanket.
Education
Courtney earned her MBA from Northwestern University's Kellogg School of Management, where she studied Marketing, Finance, and Social Enterprise. Courtney completed her undergraduate studies at the University of Virginia, earning a B.S. in Finance and Accounting from the McIntire School of Commerce.
About The Spruce Crafts
The Spruce Crafts, a Dotdash Meredith brand, is a DIY craft and hobby site covering helpful tips and step-by-step tutorials from passionate makers. The Spruce Crafts reaches 6 million people each month. Learn more about us and our editorial process.